Furniture rendering shines when it comes to creating effective and good-looking promotional materials. It works when wide appeal is needed, but how does it handle different scenarios?
Situational marketing is another step of advertising evolution. Right now what matters is not the product that is sold, but the customer it is sold to – or rather how will it benefit them. Individual approach is key, as well as making the buying experience unique and exciting. Just like before, there are two ways to visually advertise furniture: traditional photography and 3D modeling. As an architectural rendering company ArchiCGI believes that furniture rendering is a better option when it comes to ecommerce and situational marketing. There is solid evidence to it – it will bolster your sales in five ways!