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3D Cutaway Rendering in Architecture: Main Types and Benefits
April 25, 2024

3D cutaway rendering is an image where one of the outer parts of a CG model is removed to expose the inner workings of a structure. This technique is widely adopted across automotive, aerospace, and product design industries. In architecture and real estate industries, it's a bit less common – but no less practical.  If you are not familiar with this type of 3D visualization or just haven't considered it for your needs yet, it's a great time to ...

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Video in Real Estate Marketing: 7 Latest Trends in 2024
April 23, 2024

With the audience’s short attention spans and the popularity of Reels and TikTok, video marketing becomes increasingly effective across various industries. And real estate is no exception. Video allows you to capture attention, pack a lot of information in just a couple of minutes, and personalize your communication. If you haven't been prioritizing video content yet, it's high time to start. To help you with that, our architectural rendering studi...

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Outsourcing Architectural 3D Rendering: 5 Cases When It's a Lifesaver for Your In-house Team
April 18, 2024

The demand for high-quality visualizations in architectural companies is steadily growing. Because of this, even the best in-house teams may fall short in certain situations. There's a fine line between being efficiently busy and overwhelmed, and sometimes the scales start tipping to the overwhelming side. In these cases, outsourcing architectural 3D rendering can be a strategic move. It will ensure your 3D artists both stay on track with their tas...

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Landscape 3D Rendering: 5 Stunning Projects from ArchiCGI
April 16, 2024

Large-scale architectural projects often involve designing not only the interior and exterior but also the outdoor spaces. After all, a luxurious villa wouldn’t look as appealing without a charming garden surrounding it. The structure and the landscape need to complement each other and create a cohesive visual narrative. To make sure of this and present the expected result to a client, an architect requires some tool to visualize the future look of...

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Why Outsource 3D Services? 5 Situations When an Architect Benefits from Doing So
April 11, 2024

Architectural 3D visualization has long since become an industry standard, and it’s not surprising. This technological advancement allows the creation of beautiful visual materials that are perfect for design presentations. However, this approach calls for expensive state-of-the-art hardware and software, not to mention that you need a team of skilled professionals to make the renderings. These are but a few reasons why it could be necessary to out...

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Impact of 3D Rendering on Architecture: Is CGI Boon or Bane for Architects and Their Clients?
April 2, 2024

Computer-generated imagery (CGI) has proven its effectiveness in many fields, including AEC. Due to the transformative impact of 3D rendering on architecture, it has now become the industry standard. How so? The thing is, 3D visuals can сonvey the final look of buildings way before the construction begins, streamlining decision-making processes, project approvals, and marketing campaigns. That is why architects, interior designers, and realtors use...

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Real Estate 3D Virtual Tour: 5 Useful Functions It Can Include
March 28, 2024

To stay competitive in the real estate industry, it's necessary to keep up with trendy new presentation tools. And 3D virtual tours are among the most notable ones. Immersive, interactive, and engaging, a real estate 3D virtual tour provides a unique opportunity to showcase the future look of projects that are still under construction or renovation. Now, with the power of CGI, instead of relying on words and blueprints, you can make your potential ...

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“The key to creating a mesmerizing render is to add perfect imperfections to it” — interview with Veronika Ukrainets, Senior 3D artist at ArchiCGI
March 26, 2024

In the archviz world, the role of a Senior 3D artist extends beyond creating stunning visuals. Seniors are also team leaders who guide and inspire beginner and middle 3D specialists. Veronika Ukrainets, a key member of the ArchiCGI team with more than six years of experience in the industry, does exactly that. She is known for her outstanding CGI skills as well as for friendly, open communication style with both clients and colleagues. Veronika has...

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3D Services for Real Estate: 7 Best Solutions for Stunning Listings
March 21, 2024

When you create real estate listings, every detail matters, especially visuals. An image of the property is worth a thousand words. It can make or break your potential client’s impression. That's why having a steady stream of high-quality visuals is crucial – and that’s true even for the properties yet unbuilt or under renovation. That's exactly where 3D services for real estate become a game-changer. They help show any property at its best even be...

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Real Estate Marketing Trends in 2024: Top 6 for Realtors
March 19, 2024

To keep up with the competition, realtors and developers need to leverage the latest tendencies in the market. So what can they gain from real estate marketing trends in 2024? There are many valuable insights including customers’ preferences and behavior, market dynamics, and brand-new tools for marketing strategies. Our 3D rendering studio is always researching new trends in the real estate industry to better serve our clients. In this article,...

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