Interior Design Renderings have the power to make the work of a Designer much more productive and satisfying. For what’s the key to selling design for a Commercial Interior Project?
That’s right: conveying the idea to the audience.
And this is exactly the issue. Commercial Interior Designers present projects to business owners – people who speak facts and figures, and demand tangible proof. Naturally, they want to see that the design will benefit the profitability. Furthermore, the entrepreneurs need to be reassured that they won’t spend more money than needed. Or, much better – see that they will save some. So, the Designer must propose some ground-breaking ideas to decrease the cost.
This is a cup of tea for a Commercial Interior Designer. But how to provide factual information on the project that doesn’t exist yet? And, most importantly, is it possible to convey the idea when the clientele does not understand drawings and sketches? Read more