HIGH-QUALITY ARCHITECTURAL RENDERINGS VS VR: WHICH WILL DOMINATE PRESENTATIONS IN THE FUTURE?

Residential 3D Visualization for a Exterior Design

High-quality architectural renderings have been the backbone of any successful presentation for a while. However, new technologies are introduced and old ones get upgraded every year – cutting costs, improving the quality and efficiency of work. This is the case with virtual reality, which rapidly became one of the most powerful immersive visual mediums of today. Entertainment industries were quick to adopt VR – and regard it as their future. Similarly, this amazing gear has got attention from other spheres, architecture included: increasing availability of VR opened up a lot of new ways of presenting projects. So, many started speculating – why use static 3D renderings if there are these cool gadgets that allow unprecedented interactivity?

As an architectural rendering company, we have vast experience with 3D animation and VR-compatible 3D modeling, so Virtual Reality is a part of our life now. We know the pros of each presentation medium, so our clients sometimes aks us an intriguing question – will VR one day supplant high-quality architectural renderings?

Today, we are going to answer this question once and for all. And in order to lead you to the solution, we’ll explore the benefits and shortcomings of both 3D renderings and VR. Join us and find out the truth!

High-Quality Architectural Renderings Vs VR: Best Option For Presentations

Virtual Reality

Residential Complex 3D View

Cons

  • Need To Hire Programmers To Produce VR Programs

An architectural rendering company can provide scenes and 3D models, but the actual virtual reality program is made by dedicated programmers. It’s far from an easy job, since they have to account for a lot of factors, such as person-object interactions and so on.

  • Long Production Time And High Costs

This is the reason why creating VR software can take months, even by large teams of specialists. The cost is self-explanatory, since a business has to pay not one, but two outsource companies, or keep a lot of in-house 3D artists and programmers just for creating virtual reality programs.

Pros

  • Provides Unparalleled Immersion

Seeing objects on a screen is one thing, but being able to see them as if they were real, touch or fiddle around with your hands is something completely different. After such an experience there is no way potential customer will ignore brilliant architectural and design ideas!

  • Showcases Goods In Any Environment

Virtual reality programs can present experience of visiting a different place with different surroundings – clients can literally feel how the environment fits in their life, thanks to the architectural presentation reinforced by VR. This amazing feature especially shines when shows both interior and exterior – to provide a full understanding of the future house design.

High-Quality Architectural Renderings