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As an architect or real estate developer, you know that keeping marketing materials visually compelling and convincing is a must to attract new clients. To achieve that, you can use two key assets: 3D rendering and photography. But if you always prefer the latter option, your marketing efforts would be incomplete. Let’s see why. Showcasing high-quality photos is the most obvious way to demonstrate the tangible outcome of your work. However, design...
Read MoreArchitectural 3D images can make all the difference in an architect's presentation. They convey important project details and evoke emotions way more efficiently than any drawings or physical models of the building. So, after considering the benefits of 3D visualization, many architects confidently decide to go for it. However, the next step, which is choosing the CGI contractor to do the work, often turns out to be much harder. Because if the comp...
Read MoreThe competition is incredibly tough for property development companies. For instance, there are almost 55 000 housing developers in the US alone. With so many companies on the market, is it possible to stay one step ahead of competitors? What real estate developer marketing techniques can help get new customers consistently? Fortunately, there are a few ways real estate developers can succeed in attracting potential buyers. By combining modern onl...
Read MoreIt’s quite common for architectural and real estate firms to outsource CGI production to remote contractors. But outsourcing only works when 3D rendering studios provide an efficient CGI project workflow. Otherwise, delegating the task of making CG visuals to an outside company might turn out counter-productive, draining your money and time. With over a decade of experience in the industry of architectural visualization and 3D rendering services, ...
Read MoreIf you’re looking to outsource exterior or interior 3D rendering services, you’ve probably come across various CGI contractors offering different types of pricing strategies. Some of them will provide for a smooth and fruitful collaboration, while others might turn out to be inapplicable to your working process. So, it’s crucial to find out what pricing plan works best for you before you choose your architectural visualization company. To help you...
Read MoreThe mindset of architects and designers is oriented towards creativity rather than business. Being artists by nature, they often find it draining to manage finances, paperwork, marketing, sales, and alike. Nevertheless, gaining insight into business processes is a must for achieving true success in the world of architecture and design. And luckily, there is a seasoned professional who can help with that in a way that is easy and enjoyable for creat...
Read MoreIf you’ve ever participated in an architecture competition or at least followed one, you know how hard it is to impress the jury at such an event. With hundreds or even thousands of applicants, the panel usually has no more than 30 seconds to review each submission and decide whether it’s worthy of competing for the winning prize. That means you need to make your presentation board as eye-catching as possible to stand out among the numerous works o...
Read MoreWhether you have an individual architectural practice or own a large firm, there comes a time when you feel the need to grow your business. To do that successfully, it’s important not to just think about getting more clients with more expensive projects. Business development is also about improving team communication, engagement, and productivity. And at the core of it all, you need to have a rock-solid understanding of your company’s unique value ...
Read MoreIf you’re wondering how to pick the best resolution for architectural CGI, you’re on the right track to getting the most out of your 3D rendering project. Why? Because choosing the correct width, height, and detailing of renders is just as important for your goals as conveying the design and the atmosphere of concepts. And if you don’t decide on the resolution at the beginning of the project, you might get images that aren’t suitable for their purp...
Read MoreAs 2021 is coming to an end, we want to share ArchiCGI’s year-end results with you. This year, our architectural visualization company had quite a few major accomplishments. From fully updating our CRM system to working with one of the most renowned architectural firms in the world, we have a lot to tell you about. And, of course, we’ll show you our favorite renders of the year in the end. So, read on to learn about our 2021 highlights and see some...
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