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The demand for CGI services is on the rise. High-quality 3D renders became invaluable assets for any architect, designer, or real estate professional. However, creating accurate, photorealistic images requires high expertise and exceptional attention to detail. Is it possible to always get beautiful and consistent imagery with a large outsourced team of 3D artists? Yes, if you pick the right contractor. With more than 12 years in the field, our a...
Read MoreWelcome to our exclusive interview with Kenneth Lewis, a renowned marketing consultant specializing in the interior design industry. With his vast expertise in digital marketing, Ken has become the go-to expert for interior designers and architects. As the founder of Client Expander, a boutique marketing firm for designers and builders, Ken provides tailored digital marketing solutions and valuable consultations to business owners. In this intervi...
Read MoreEmail marketing for architects rests on a plain observation: commissions usually come from people who already know a studio and trust its judgment. A mailing list keeps that circle informed between projects. Some subscribers read every issue, others open one in five, and both groups remember the sender when a suitable project lands on their desk. As a 3D architectural visualization company, we prepare imagery for precisely this kind of campaign, a...
Read MoreWithout a client manager, a big part of outsourced CGI projects wouldn’t have succeeded or started at all. Why is that? Because client managers are responsible for finding and retaining clients, introducing them to the existing and brand-new services, explaining the workflow, and overall building the basis for long-term cooperation. In essence, client managers not only guide you into the world of 3D but also nurture partnerships, ensuring that you ...
Read MoreWhen visualizing architectural projects in 3D, highlighting their unique benefits is crucial. One of those benefits are amenities. And sometimes, they do not get the attention they deserve. Most renderings will focus on primary architectural elements: a house’s facade and entrance, and the main spaces like living rooms or kitchens. But, it's the amenities that make buildings distinctly comfortable, functional, and appealing. So, they deserve to...
Read MoreEvery architectural 3D rendering project is unique. That’s why at ArchiCGI, we always address all tasks entrusted to us with careful attention and flexibility. As a result, we have developed two types of CGI workflow. They help us streamline our collaboration with each client while adjusting to their specific needs. The two approaches used at our 3D visualization company are called the standard CGI workflow and the agile CGI workflow. So, what are ...
Read MoreIn today's competitive environment, effective marketing is crucial for manufacturers of building materials. But introducing these types of products to the market can present a unique challenge. The thing is that the cycles of planning and construction are quite lengthy. So it can take a few years before one can take a photo of materials used in an actual building design. This delay used to pose significant inconveniences and limitations for manufac...
Read MoreRebecca West is an extraordinary business coach for interior designers. She’s an award-winning design entrepreneur herself, with over 15 years of experience transforming living spaces. At the same time, she’s dedicated to helping others achieve success and gratification in their work with her own coaching and consulting company Seriously Happy. Rebecca's career started in 2007 when she founded her design firm without prior business knowledge or a ...
Read MoreWord of mouth marketing has long been recognized as a powerful tool for businesses across various industries. And architecture is no exception. So, what is word of mouth marketing? Simply put, it's an organic spread of positive recommendations and referrals from satisfied clients, colleagues, and industry professionals. That being said, the question is: how to get word of mouth marketing to work for architects? Our 3D rendering studio collaborate...
Read MoreWhat is one of the biggest concerns architects and designers face when outsourcing CGI? It is the question of whether their contractor is able to meet the project deadline. Having no direct personal control over the creation of your renders, you might feel you can never sleep peacefully when outsourcing. However, a truly professional CGI studio always has decent safeguards in place. So, if you choose the right partner, there's no need to worry. And...
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