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CG Rendering Company: How To Choose A Good One Based On Portfolio
August 9, 2017

CG Rendering companies help Architects and Interior Designers present their projects and win presentations with excellent visual materials. Yet not all 3D companies provide the same level of services. Mistakes in choice lead to inferior quality of the three-dimensional rendering and complications at negotiations. Sometimes the colors aren’t correct, the scale is wrong or the overall rendering looks rough and therefore doesn’t do the design justice....

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Three-Dimensional Rendering: 5 Tools of Artistic Expression
July 28, 2017

Three-dimensional rendering is no longer a mere way to transmit the information digitally but a form of art. High-quality renders look just as realistic as the photos themselves. Moreover, they convey the atmosphere, tell stories and evoke emotions. Which is why Architects and Interior Designers use architectural rendering service for their project presentations. But how comes that 3D renderings can be so impactful, appealing and accurate? Let’s le...

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Interior Design Renderings: How Commercial Designers Win Clients
July 21, 2017

Interior design renderings have the power to make the designer’s work much more productive and satisfying. What’s the key to selling design for a commercial interior project? That’s right: conveying the idea to the audience. And this is exactly the issue. Commercial interior designers present projects to business owners who speak facts and figures and demand tangible proof. Naturally, they want to see that the design will benefit the profitability...

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Furniture Product Photography vs 3D Visualization: What to Pick?
June 28, 2017

Furniture product photography is a service in demand. Basically, this is the first thing you think of when you need images for the catalog and promotional materials. Which is why every year your furniture travels from the store to studio or another photoshoot location – depending on the type of photo chosen. But the world has changed, and 3D Technologies have given the world of furniture ecommerce and marketing Virtual Photography – or 3D Visualiza...

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How to Sell Interior Design Services on Social Media
June 13, 2017

Interior design marketing is a subtle art that is supposed to conjure new clients, educate potential ones, and build brand loyalty. But achieving that is a challenging task. Sometimes, it’s as though everybody else knew some magic trick, and you didn’t. You’re opening your company Facebook group – 0 new messages! And when you look through your accounts on Behance, Pinterest, and Houzz, you see the same picture. What can be improved? No. What shoul...

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Furniture Prototype: 9 Advantages of Virtual over Physical
June 8, 2017

Furniture prototype creation is a burning topic for manufacturers. For competition is such that to stay afloat, a company needs to be in constant search for improvements. Consumers are always looking for more advanced solutions to meet their needs, so new products are constantly emerging.  Every detail can play a decisive role in a purchase. And when your competitor is the first to think of a particular feature, he basically steals your clients. ...

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VR for Architecture Presentation: 5 Advantages Over Static 3D
April 20, 2017

Architecture Presentation is a key factor for project success. For no matter how qualified the Architect is, he still needs to be able to present his expert opinion in the right way. To do that, he relies on special presentation tools  – moodboards, drawings. Or you can get 3D rendering and visualization services. But do you find these means reliable and super effective? Let’s think. Have you ever been in the situation when after all the efforts y...

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How To Find Architecture Clients With An Effective Website
March 15, 2017

How to find architecture clients with a website is a question worth investing time and money. Good website is a powerful marketing tool that brings in more business. Which is why Architects spend a lot of time and money on creation of a perfect website, but it may not work for some reason.There are practically no calls from the website. And if they do happen, they turn into 5 sales at best. So, the main question is how to create a site that brings...

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Architectural Design Presentation: Tips That Win Deals
March 9, 2017

Architects are masters of design, but effectively communicating a project's essence is a skill that often receives less attention in traditional education. As a result, even brilliant designs may not resonate during an architectural design presentation, leading to missed opportunities. A lot depends on your success: contracts, future cooperation, referrals. This is especially true when presenting building complexes to investors. You need to show a...

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Product 3D Rendering for Furniture Catalogs: 5 Ways to Shine
February 27, 2017

Product 3D rendering is used primarily for marketing purposes. It’s possible to produce masterpieces from mediocre ideas, and fail even the best designs. This begs the question – what makes or breaks product visualization success? Well, there is a handful of ways you can utilize high-quality 3D images, and we’ll be happy to share. Here are 5 ways of getting the most out of CGI from a rendering company! Successful Product Rendering – 5 Tips #1...

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