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A potential client usually spends just a few seconds looking at your web portfolio, even though you may have put a lot of time and a bit of your soul into it. How to change that? Talent and hard work don’t always guarantee an impressive and memorable portfolio – there should also be the right presentation. But getting stunning images to keep your portfolio up-to-date and showcase your current level of skills and creativity might not be easy. Here, ...
Read MoreArchitects are exceptionally creative and hard-working professionals. They are always looking forward to fulfilling new ambitious goals. But sometimes, architects lack the time, energy, or other resources to achieve all the desired heights. One of the mentioned resources is high-quality imagery. Whether it is for finding a common language with a client who struggles to grasp design concepts, or for posting consistently on social media, architects n...
Read MoreAs an owner of an interior design business, you can have a team of experienced designers and an amazing portfolio. But still, you might struggle to attract new clients or feel like you do not click with the ones that come to you. Effective branding for an interior design firm can help you solve these problems. Well-thought-out branding strategy will guarantee that your firm is recognized, trusted, and recommended. And new customers will always be a...
Read MoreBranding for architecture firms can be tricky. All because architects don’t normally use most conventional marketing tools, such as online and offline advertising, newsletters, and so on. Rather than that, architecture companies rely on recommendations and their own reputation to get new clients. But how does one build a strong and successful brand, to begin with? To answer this question, the marketing experts at our architectural visualization st...
Read MorePhotorealistic CGI is an amazing tool for architects. It’s the most practical visual solution for project presentations, portfolio updates, marketing activities, and contest entries. At the same time, 3D visualization offers limitless possibilities for the architecture professional’s artistic expression — including 3D storytelling techniques that shape how viewers feel about a design before a single wall is built. And it is the choice of weather an...
Read MoreAs an architect or real estate developer, you know that keeping marketing materials visually compelling and convincing is a must to attract new clients. To achieve that, you can use two key assets: 3D rendering and photography. But if you always prefer the latter option, your marketing efforts would be incomplete. Let’s see why. Showcasing high-quality photos is the most obvious way to demonstrate the tangible outcome of your work. However, design...
Read MoreArchitectural 3D images can make all the difference in an architect's presentation. They convey important project details and evoke emotions way more efficiently than any drawings or physical models of the building. So, after considering the benefits of 3D visualization, many architects confidently decide to go for it. However, the next step, which is choosing the CGI contractor to do the work, often turns out to be much harder. Because if the comp...
Read MoreIf you’ve ever participated in an architecture competition or at least followed one, you know how hard it is to impress the jury at such an event. With hundreds or even thousands of applicants, the panel usually has no more than 30 seconds to review each submission and decide whether it’s worthy of competing for the winning prize. That means you need to make your presentation board as eye-catching as possible to stand out among the numerous works o...
Read MoreAs an architect, you probably use CGI in your work one way or another. But are you sure you get the most out of it? The truth is that there are so many uses for 3D visualization in architecture that you can benefit from photorealistic CG visuals on literally every step of your projects. Being an architectural rendering company, we know that the use of CGI can truly help make an architect’s workflow more streamlined and efficient. So, we want to te...
Read MoreAECOM is a multinational design, planning, engineering, and consulting firm with head office in the US. It is featured on the list of 500 best companies by “Fortune” magazine. AECOM is an established leader and influencer in its field, so the firm’s managers choose only top-tier professionals as partners. That’s why the ArchiCGI team is proud of being entrusted with this company’s 3D rendering projects. Our 3D architectural visualization studio h...
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